Its not every day that you get to combine your passions into fun and work, and when those opportunities come along its best to grab on tight and make the most of them. This is exactly what happened when we were hired by Lucky Brake Bicycles in Crystal Lake to rebrand their company
Lucky Brake is one of the most popular bike shops in the area, and once you get to know them it is easy to see why. Their knowledge base is second to none, and the staff is friendly, professional and always happy to help. When we were brought in, the goal was to keep the essence of what they had already created, they are well established and there was no reason to reinvent the wheel. Our goal was to polish what was already there and allow them to really stand out. Keep Reading